QBit - Episode 43 - Most marketing personalisation isn't personal

🎥 QBit - Episode 43

Small bits. Big insights.

Most marketing personalisation isn’t actually personal.

Using a first name or placing someone into a segment is often seen as progress. In reality, it’s just organising communication.

In this episode, we explore what real personalisation looks like, based on behaviour, context, and timing, and how Dynamics 365 and Copilot make that level of relevance more achievable.

📲 Watch now.